In the first half of 2025, the average mobile gaming session in Türkiye reached 32.8 minutes.
This compares with a global average of 29.9 minutes and a MENAT (Middle East, North Africa and Türkiye) average of 30.4 minutes, putting Türkiye clearly ahead of other countries. According to research, Türkiye’s mobile gaming revenue will reach USD 427.5 million in 2025. Music games, despite fewer installs, ranked first in session time with a 28.7% share. Hyper-casual games remain the most-installed mobile genre with a 28.6% share.
